Five Ways to Rank Higher on Google

Having a great website doesn’t mean anything if people aren’t able to find it. And when it comes to search engines there is nothing more popular than Google. Follow these tips for great ways for rank higher on Google.
1) Make Sure Your Site Is Searchable. Not every site is actually able to be read by Google. If you have certain html codes or other programming it might make your site look blank to the search engine. Make sure that your site doesn’t have any anti-bot coding on it. This should be something that your web design company can help you with.
2) Use Google’s Webmaster Tools. Google has its own ways to rank higher with them, and one way is by using the Google webmaster tools. By placing a small bit of code on your site you will be able to see who is visiting and how they are able to find your page. By looking at this information you can fine tune your site to attract more visitors and to rank higher.
3) Balance New and Old Content. Remember that old song, “Make new friends, but keep the old”? It’s true in the search engine world. Google looks at the age of a site in two different ways. Older sites are granted higher rankings because they are well established, but google also rewards sites with new and updated content because it is fresher. Creating a blog on your main page is a great way to rank higher on Google. This way you can get credit for new information while also showing your site as one that is well established.
4) Know Your Keywords. You need to know what words people are searching for when they are looking for your site. These keywords will let you know how to design your site and what words to highlight. For example, if people are using the phrase, “Los Angeles Internet Marketing” to find you, then you’ll want to use that phrase, or a variant of it, a few times on your website.
5) Turn to People You Can Trust. You aren’t the only person trying to get those higher Google rankings. You can bet that your competition is working on it too. So, why deal with the trail and error of trying to tweak your own webpage when you can hire a professional search engine optimization firm to do it for you. A company like Blue SEO has worked on hundreds of projects and knows how to get you the higher Google rankings that you need.